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AI Financial Planning Should Focus on Short-Term Goals

Sam Marten – Tech & AI Writer by Sam Marten – Tech & AI Writer
April 2, 2025
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Introduction to AI in Financial Planning

Research conducted by Vlerick Business School has discovered that in the area of AI financial planning, the technology consistently outperforms humans when allocating budgets with strategic guidelines in place. Businesses that use AI for budgeting processes experience substantial improvements in the accuracy and efficiency of budgeting plans compared to human decision-making.

The Study’s Objective

The study’s goal was to interpret AI’s role in corporate budgeting, examining how well such technology performs when making financial decisions. Ultimately, it’s an investigation into whether AI’s financial decisions align with a company’s long-term strategies and how its decisions compare to human management.

Researchers and Methodology

The researchers, Kristof Stouthuysen, Professor of Management Accounting and Digital Finance at Vlerick Business School, and PhD researcher, Emma Willems, studied tactical and strategic budgeting approaches. Tactical budgeting is about quick, responsive decisions, referring to short-term, data-driven financial decisions. These are aimed at improving immediate performance, like making adjustments to spending based on market trends. Strategic budgeting typically involves a more comprehensive approach that focuses on future planning, aligning various resources with a business’s vision.

Key Findings

According to the research, AI is superior when performing tactical budgeting processes like cost management and resource allocation. However, the need for human insight remains important to ensure accurate and strategic financial planning over the long term. The controlled experiment was achieved by running a management simulation where experienced managers were asked to allocate budgets for a hypothetical automotive parts company. Stouthuysen and Willems then compared these human-made decisions to those produced by an AI algorithm using the same financial data.

AI vs Human Decision-Making

The results concluded that AI was superior in optimising budgets when a company’s strategic financial planning was clearly defined. However, AI struggled to make budgeting decisions when key performance indicators (KPIs) did not align with the company’s financial goals. Stouthuysen and Willems work on the study emphasised the importance of a collaboration between humans and AI. “As AI continues to evolve, companies that use its strengths in tactical budgeting while maintaining human oversight in strategic planning will gain a competitive edge. The key is knowing where AI should lead and where human intuition remains indispensable.”

Implementing AI in Budgeting

According to the study, AI can theoretically take over from humans when it comes to tactical budgeting, providing more precise and efficient outcomes. Stouthuysen and Willems believe companies need to define their strategic priorities clearly and implement AI for tactical budget-making decisions to maximise financial performances and achieve sustainable growth. The findings challenge the widespread misconception that AI can completely substitute the need for humans in budgeting. Instead, this research emphasises the importance of taking a balanced approach, utilising both AI and humans, assigning tasks to silicon or human processes according to their proven abilities.

Conclusion

In conclusion, the study by Vlerick Business School highlights the potential of AI in financial planning, particularly in tactical budgeting. However, it also emphasizes the importance of human oversight in strategic planning. By combining the strengths of both AI and human decision-making, businesses can achieve more accurate and efficient budgeting, ultimately leading to better financial performance and sustainable growth.

FAQs

  • Q: What is the main finding of the research conducted by Vlerick Business School?
    A: The research found that AI consistently outperforms humans in allocating budgets with strategic guidelines in place.
  • Q: What is tactical budgeting?
    A: Tactical budgeting refers to short-term, data-driven financial decisions aimed at improving immediate performance.
  • Q: What is strategic budgeting?
    A: Strategic budgeting involves a comprehensive approach that focuses on future planning, aligning various resources with a business’s vision.
  • Q: Can AI completely replace humans in budgeting?
    A: No, the research emphasizes the importance of a balanced approach, utilizing both AI and humans in budgeting decisions.
  • Q: Where can I learn more about AI and big data?
    A: You can learn more about AI and big data from industry leaders at events like the AI & Big Data Expo, taking place in Amsterdam, California, and London.
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Sam Marten – Tech & AI Writer

Sam Marten – Tech & AI Writer

Sam Marten is a skilled technology writer with a strong focus on artificial intelligence, emerging tech trends, and digital innovation. With years of experience in tech journalism, he has written in-depth articles for leading tech blogs and publications, breaking down complex AI concepts into engaging and accessible content. His expertise includes machine learning, automation, cybersecurity, and the impact of AI on various industries. Passionate about exploring the future of technology, Sam stays up to date with the latest advancements, providing insightful analysis and practical insights for tech enthusiasts and professionals alike. Beyond writing, he enjoys testing AI-powered tools, reviewing new software, and discussing the ethical implications of artificial intelligence in modern society.

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