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Home Artificial Intelligence (AI)

Google Aims to Make AI Invisible by Integrating it into Everything

Adam Smith – Tech Writer & Blogger by Adam Smith – Tech Writer & Blogger
May 21, 2025
in Artificial Intelligence (AI)
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Introduction to Google’s Latest Innovations

Google has unveiled its latest lineup of consumer-facing products, and it’s clear that the company is leading the way in terms of innovation. The tech giant is bundling most of its multimodal models into its Gemini app, including the new Imagen 4 image generator and the new Veo 3 video-generator. This means that users can now access Google’s full range of generative models via a single chatbot.

Gemini App and its Features

The Gemini app is a game-changer, and its features are impressive. With Gemini Live, users can share their phone’s screen or camera’s view with the chatbot and ask it about what it can see. These features were previously only seen in demos of Project Astra, a "universal AI assistant" that Google DeepMind is working on. Now, Google is making progress towards putting Project Astra into the hands of anyone with a smartphone.

AI Mode: A New Way to Search

Google is also rolling out AI Mode, an LLM-powered front-end to search. This feature can pull in personal information from Gmail or Google Docs to tailor searches to users. It includes Deep Search, which can break a query down into hundreds of individual searches and then summarize the results. Additionally, it features a version of Project Mariner, Google DeepMind’s browser-using agent, and Search Live, which lets users hold up their camera and ask it what it sees.

The New Frontier of AI

The latest developments in AI are no longer just about who has the most powerful models, but about who can create the best products. OpenAI’s ChatGPT includes many similar features to Gemini, but Google has a clear advantage due to its existing ecosystem of consumer services and billions of existing users. Power users can now sign up for Google AI Ultra for $250 a month to access the latest versions of everything.

Google’s Catch-Up and Current Success

When OpenAI released ChatGPT in late 2022, Google was caught off guard and had to accelerate its efforts to catch up. However, with this year’s product lineup, it appears that Google has succeeded. On a preview call, CEO Sundar Pichai mentioned that AI Overviews, a precursor to AI Mode, had become popular with hundreds of millions of users. Many of these users may not even realize they are using AI, as it has become a seamless part of their search experience.

The Future of AI

Google I/O provides a glimpse into a future where AI is invisible. As Pichai stated, "More intelligence is available, for everyone, everywhere." The goal is to make AI so integrated into our daily lives that we don’t even notice it’s there. By putting AI in everything, Google is turning AI into a technology that we won’t bother to name.

Conclusion

In conclusion, Google’s latest innovations are impressive, and the company is clearly leading the way in terms of AI development. With its Gemini app, AI Mode, and other features, Google is making AI more accessible and user-friendly. As AI becomes more integrated into our daily lives, it will be exciting to see how it continues to evolve and improve.

FAQs

Q: What is the Gemini app, and what features does it offer?
A: The Gemini app is a chatbot that allows users to access Google’s full range of generative models, including the new Imagen 4 image generator and the new Veo 3 video-generator. It also features Gemini Live, which lets users share their phone’s screen or camera’s view with the chatbot.
Q: What is AI Mode, and how does it work?
A: AI Mode is an LLM-powered front-end to search that can pull in personal information from Gmail or Google Docs to tailor searches to users. It includes features like Deep Search, Project Mariner, and Search Live.
Q: How much does Google AI Ultra cost, and what does it offer?
A: Google AI Ultra costs $250 a month and offers access to the latest versions of Google’s AI features, including the Gemini app and AI Mode.
Q: What is the goal of Google’s AI development, according to CEO Sundar Pichai?
A: The goal is to make AI so integrated into our daily lives that we don’t even notice it’s there, making it available to everyone, everywhere.

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Adam Smith – Tech Writer & Blogger

Adam Smith – Tech Writer & Blogger

Adam Smith is a passionate technology writer with a keen interest in emerging trends, gadgets, and software innovations. With over five years of experience in tech journalism, he has contributed insightful articles to leading tech blogs and online publications. His expertise covers a wide range of topics, including artificial intelligence, cybersecurity, mobile technology, and the latest advancements in consumer electronics. Adam excels in breaking down complex technical concepts into engaging and easy-to-understand content for a diverse audience. Beyond writing, he enjoys testing new gadgets, reviewing software, and staying up to date with the ever-evolving tech industry. His goal is to inform and inspire readers with in-depth analysis and practical insights into the digital world.

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